Schedule

Week of June 2
Introductions, Orientation and Perspectives
Process Premises
BJ Fogg Behavioral Model
Ethics

Blog Created and URL Due - June 4th

Week of June 09
DialecticEpistemic & Narrative Approaches
Audience and Proof
Dual Process
Compliance Gaining (Marwell&Schmidt)
Semiotics & Semantics

Week of June 16
The Ideological Appeal
The Motivational Appeal (Larsen)
The Logical Appeal
Cultural Appeals (Reich)

Week of June 23
Assessment One
Persuasion Application/Fogg Post Due - June 22
Your next assignment: Appeals Research Posts

Week of June 30
Assessment One Due
Proof and Reasoning
Gender Appeals
Cultural Images and Myths
Nonverbal Messages in Persuasion
The ImNoSaint Group
Threat Assessment
Persuasion Application/Larsen Post Due - June 29

Week of July 07
Persuade Outline Draft Due (Non-graded)
The Campaign
A Campaign Artifact
Persuasion Application/Reich Post Due - July 6th

Week of July 14
Assessment Two Due - July 9th

Week of July 21
The Persuasive Speech Presentations
Outline Due July 21